JIRBO is a leader in social entertainment, successfully launching over 200 mobile applications, yielding over 32 million downloads across multiple platforms including iOS, Android, Windows Phone 7, Palm Pre and more. Hit titles include: Tap Reef Fish Farm, Sovereign: Kingdoms, Type N Talk, Paper Football 3D and Sportsbook.
JIRBO also owns and operates the premium video network AdColony, which delivers instant-play, HD-quality video ads across mobile in-app inventory, offering ground-breaking mobile advertising products like its Videos-For-Virtual-Currency SDK that allows social games publishers to monetize even greater numbers of their users.
The entire JIRBO team, from top-down, takes pride in being subject matter experts in their respective disciplines. We are designers, artists, developers, publishers and marketers who eat, breathe and sleep social entertainment.
Chief Executive Officer
Will Kassoy is Chief Executive Officer of Jirbo, Inc and brings over 20 years entertainment and brand management experience to his position. Prior to joining Jirbo, Mr. Kassoy served over 13 years at Activision Blizzard in a variety of strategic and operational leadership roles. Most recently he served as Senior Vice President, Strategic Growth, contributing to the company’s emerging platform strategy. Prior to this, he served as Senior Vice President, Global Brand Management for Activision Publishing, leading Activision’s global marketing organization inclusive of brand management, media, research, marketing communications and business development, setting long term product and go-to-market strategies for the biggest franchises in interactive entertainment including Call of Duty, Guitar Hero, Marvel and Tony Hawk. Prior to joining Activision, Mr. Kassoy held roles at The Walt Disney Company (Disney Interactive, Disney Publishing), AIA (Paris, France based consulting firm in artificial intelligence and expert systems) and began his career at Capitol Records/EMI in Hollywood, CA.
Mr. Kassoy holds a Bachelor of Arts degree in Economics/Business from the University of California Los Angeles.
Founder and President
Jonathan Zweig founded Jirbo Inc in 2008 with a passion for mobile entertainment, and has since transformed the company into a leader in breakthrough mobile advertising and social game development. He has been featured in Forbes and the Wall Street Journal for his work at the company. Prior to Jirbo, Mr. Zweig designed and implemented medical software for massive patient data sets at UCLA Radiology.
Mr. Zweig holds a B.S. in Computer Science from the University of California Los Angeles.
Senior Vice President of Marketing and CRM
Nikao Yang is Senior Vice President of Marketing and CRM at Jirbo, Inc. where he leads all aspects of marketing and strategy for Jirbo’s social entertainment and mobile advertising divisions as well as forms and manages relationships with key strategic partners. Prior to joining Jirbo, Mr. Yang served in key marketing and strategy functions at Toyota Motor Sales, USA, playing a leading role in the launch of the first-ever Toyota Rewards Visa Card and acclaimed marketing initiatives for the Scion brand. Before joining Toyota, Mr. Yang served as an investment banker in the Media and Entertainment Industries Group for SG Cowen.
Mr. Yang holds an M.B.A. from the UCLA Anderson School of Management and a B.A. in Economics with Honors from the University of California Los Angeles.
Vice President of Products
Paulo Brandao is Vice President of Products at Jirbo, Inc. and oversees new product development and production. He has been directly involved in the design and production of over 200 Jirbo games and applications since the iPhone’s launch, including iconic hits like Paper Football, Type N Talk and Tap Reef. Mr. Brandao has also been instrumental in the birth and development of Jirbo’s AdColony Premium Video Network.
A hobby technologist, childhood pc-gamer, and developer, Paulo has extensive knowledge of the web, mobile, advertising, social media and game development.
Mr. Brandao holds a B.A. in Political Science from the University of Michigan Ann Arbor.